Case Study December 21, 2016

SELLER SUCCESS STORY: Client Out of the Country? No Problem!

Stuart and his Brazilian wife Amanda had been my clients when they bought there Seward Park dream home back in 2006, but in 2009 they decided to move back to Brazil and began renting the house mostly to friends.

However, not being around to manage the property, the house needed a lot of work to make it ready for the sale.

I had to come up with a plan and a budget to make the house both sellable and financially palatable, so that we could get the best possible sale price.

Stuart was very attached to his house as is understandable, but luckily, he trusted me enough to make the right choices in terms of décor that would fit with current trend and appeal to new buyers.

So, after many Skype calls, numerous photos documenting the damage and work that needed to be done, plus getting many bids from contractors, we finally reached a budget that was satisfactory and the work commenced.

I put on my contractor hat and made sure all the work was completed on schedule.

“Working with Serena is like working with a trusted friend,” said Stuart. “She took care of us, organized and orchestrated the process of transforming our house to be ready to show and sell in a matter of weeks — no small thing.”

We listed the house at $950,000 and sold it for $1,030,000 with no contingencies.

“The house never looked better and sold in a very short period of time with multiple offers following the plan and vision we worked out with Serena,” added Stuart. “She was also our agent when we searched for and eventually bought our house in 2009, and on both ends of the process she is adept and fair in dealing with all the people an parties involved while also giving you the confidence that she is firmly in your corner and looking out for your best interests.”

Stuart and Amanda would have been happy with a sale at list price, but they were elated when it went for $80,000 over the asking price!

“There are not enough stars on Zillow to express my thanks,” said Stuart.

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